Case study

ANC Design: Wells Fargo Center


The Philadelphia Wells Fargo Center serves as the home to some of the most passionate fans in the nation. Upon approaching venue renovations and display system upgrades, Comcast Spectacor understood they needed to go as big as possible within the existing structure, engaging long-time venue solutions partners, ANC.


Through a collaborative process including the Wells Fargo Center, ANC designed and engineered a first-of-its-kind center-hung display experience with kinetic technology that could be compressed to nest in the ceiling of the arena and expanded for full showtime impact.  The  patented Kinetic  4K  system  features  an unprecedented ability to transform and  be  configured  in  a  variety  of  formats  to best highlight the action below. Complementing the center-hung display are two massive crown trusses designed to create a captivating experience with multi-directional movement for more game-day action and the host of other entertainment events hosted at the venue.

“Comcast Spectacor is proud to highlight the next phase of the Wells Fargo Center’s transformation with the first Kinetic 4K center-hung ever to be installed in a professional sports venue. Together with technology partners like ANC and Comcast, the Wells Fargo Center continues to innovate and further our commitment to be the most technologically advanced arena in the world.”

Phil Laws, President
ANC client since

Following the discovery and design innovation phase, ANC worked with the Wells Fargo Center to complete the installation of the technology and software control room. ANC Service and Operations team is a long-term support partner providing game-day operations and content creation, and content management. Check out the Technology Case Study.