ANC, a Learfield Company and Digital Media ETC. (DME), a Times Square Strategies Company (TSQS) today announced an exclusive agreement to integrate TSQS’s 3D Projection Mapping into sports, retail, transportation and event venues.
DME’s 3D technology creates an engaging augmented reality, using projection to turn large surfaces into three-dimensional video experiences. DME’s 3D Projection will be integrated into ANC’s award-winning vSOFT control system, which controls digital displays at more than 80 venues nationwide, to create an immersive atmosphere by seamlessly controlling and synchronizing all video experiences from one platform.
“3D Projection fits perfectly into ANC’s technology service platform, complementing our digital displays, video screens, control systems, technology operations, content management and motion graphics services,” said Jerome Cifarelli, President and Chief Executive Officer, ANC. “Working with Times Square Strategies’ and DME’s technology and award-winning production team, we will be able to create new avenues of entertainment, event presentations and sponsor opportunities for our partner venues.”
DME has produced more 3D Projection experiences than any one company worldwide for brands such as Southwest Airlines and Toyota while ANC has designed, integrated and operates digital signage deployments at professional and collegiate sports stadiums, retail centers and transportation facilities.
“Partnering with ANC, the leading technology service provider, enables us to introduce our 3D Projection solutions to stadiums, malls, transportation hubs, and commercial retail complexes that are exploring how to transform their venue experience,” said Scott Landis, Principal, TSQS. “Integrating with ANC’s service team and state-of-the-art technologies provide an opportunity to create engaging productions that will drive new revenue for our partners while creating lasting consumer impressions.”
About Times Square Strategies / DME
Times Square Strategies is an integrated media solutions company helping real estate, retail and sports properties uncover new revenue streams by identifying underutilized space that could be generating incremental revenue using the latest technologies in the out-of-home world. On the media side, Times Square Strategies helps brands unlock engaging, exciting and effective short-term and long-term media placements via nontraditional campaigns. www.tsqs.com
DME creates turn-key media solutions that cover all of our in-house disciplines such as technology & interactive development, event production & execution, creative development and storytelling, video animation, projection / 3D Mapping. Digital Media Etc. is comprised of a talented team of award winning producers, designers, animators, engineers & visionaries who have more than 50 years of backgrounds within advertising, out of home media, concert production, events & theme entertainment. www.digitalmediaetc.com